Branding & Digital Identity
An identity that holds up everywhere it appears.
Identity systems built for screens first.
Overview
Identity is a set of consistent decisions. We define the idea behind the brand, then express it through a mark, a palette, typography and rules that anyone on your team can apply.
Everything is tested at small sizes and in monochrome, because that is where weak identities fail.
The challenges we address
- The brand looks different on every channel.
- A logo exists but no system sits behind it.
- The identity was not designed for digital use or small sizes.
What we deliver
- 01Brand positioning and naming support
- 02Logo and monogram design
- 03Colour, type and layout systems
- 04Digital brand guidelines
- 05Favicon, social and app assets
Capabilities
- Logo construction and monochrome versions
- Typographic systems
- Brand voice guidance
- Template design
Technologies
- Vector design
- Design tokens
- Brand guidelines
How we work
- 01Discover
- 02Strategize
- 03Design
- 04Develop
- 05Test
- 06Launch
- 07Improve
Questions
Do you provide design only?
Yes. Design engagements can stand alone or hand off to your own developers with a documented design system.
Let’s build what comes next.
Tell us what you want to build, fix or automate. You will get an honest view on scope, approach and next steps.
Discuss your project